Here’s the fix order.
If you’re on Squarespace and your site isn’t showing up on Google, the problem is almost never “keywords.”
It’s usually one of two things:
1) Google can’t index your important pages (setup), or
2) Google crawls them and chooses not to select them (clarity + proof).
If Search Console is already connected, start with: your sitemap and “crawled, not indexed.”
Most Squarespace sites fail SEO for boring reasons — and that’s good news because boring problems are fixable.
The usual causes:
• Google isn’t seeing your pages (Search Console not set up, sitemap not submitted).
• Your “important” page is thin, vague, or duplicative (Google won’t index it).
• Your pages have weak internal links (Google treats them like low priority).
• You’re trying to rank one page for multiple topics (Google can’t confidently select it).
This is designed for solo operators and small business owners who don’t want to break their site. No plugins. No redesign. Just the order that gets you seen.
Connect Search Console + submit your sitemap
If Search Console isn’t connected, you’re guessing. If the sitemap isn’t submitted, Google won’t crawl your structure efficiently.
Start here: Connect Search Console to Squarespace.
Make each page solve one search problem
One page = one problem. If you try to rank one page for “website design + copywriting + SEO + branding,” Google can’t select it for anything.
Link to your “money pages” like you mean it
If a page has no internal links, it looks unimportant. Your site needs to “vote” for it.
Add proof Google can recognize
“Trust me” pages don’t rank. Add checklists, examples, before/after, definitions, and next steps.
Proof formats here: Proof & Credibility.
Request indexing after improvements
Don’t request indexing on a page you haven’t improved. Improve it first, then submit it.
If you want “here’s what Google is missing + here’s the rewrite + here’s the internal linking plan,” request a clarity review.